How To Reduce Your Article Marketing Learning Curve

There are tons of marketers doing article marketing, but most cannot get it right mainly because of the wrong approach. What you must do is break article marketing down into a series of steps and work on each one.

Just one important preparatory action you have to do is keyword research. People have different approaches, but many make use of going after specific keyword phrases. You want a particular type of person looking for something specific, and the way to bring that person to you is with your keywords. Before you even start researching on the content of the article, you should make sure you have a list of the keywords you are going to go after. Make sure you choose keywords that have low competition and a high search volume; your aim here should be to get your articles ranked for as many relevant keywords as possible. The usual strategy here is to have a single primary keyword in an article.

There are many popular article marketing directories on the Internet such as EzineArticles.com and GoArticles.com. When you see these article directories, you will notice the vast extent of content in a wide variety of markets. The supreme task is to find a way to get eyes on the titles of your articles. This is why besides submitting your articles to these big directories, you should look out to submit them to niche directories as well. You can also find niche directories that are appropriate to your own niche. If you are motivated, search for high PR sites in your niche and inquire about publishing on their site. Having your article published in a niche directory or content site can be ten times more powerful than getting it published in a broad directory.

A lot of people outsource article writing, and you may consider writing them your self if you can research well or know something about the topic. The reason for this is, article marketing can prove to be a tedious task, especially when you're writing the articles yourself. There are many techniques available in which you can use a system that will maximize your productivity. Writing about what you have personal knowledge about often will produce better articles because you will have a certain type of knowledge. So there are thousands of niches out there if not millions, and there is no reason to limit your self in any way.

Article marketing is highly competitive, but the only thing you can control is how well your articles are written. Always keep working on your knowledge base because that will help you to improve.

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