How To Attain The Most Searched Keywords In Your Niche

Each niche has a great number of keywords you can spot as part of your search engine optimization strategy.

When people search online, they utilize prevalent and not-so-common terms. Familiar terms are typically those that we refer to as high traffic keywords and the not-so-widespread ones are commonly referred to as low traffic keywords.

Sadly, most work at home marketers aim random keywords and this prevents them from separating themselves from the crowd.

In the method, they neglect to target keywords that:

are relevant generate healthy levels of leads have acceptable competition have healthy levels of commercial value

The above 4 criteria are vital to your favorable outcome. In fact, Market Samurai, an international leader in Keyword Groundwork coaching, refers to the above criteria as the "4 Golden Rules".

The weird reality is that the lion's share of keywords bring negligible levels of potential clients.

To distinguish yourself from the crowd requires you to:

Interpret the difference between searches and traffic obtain the "hidden", minority of keywords that generate a high volume of traffic

Difference between searches and leads

Whilst we appreciate that people use keywords to search, it's much more necessary to recognize how those those searches are diverted to the different traffic sources.

In article titled: "What Is A #1 Google Ranking Worth?", SEOBook highlights an incredible statistic.

Through a chart, the amount of Leads By Google Raking is spread as follows:

No 1 Ranking: 42% No 2 Ranking: 12% No 3 Ranking: 9% No 4 Ranking: 6% No 5 Ranking: 5% No 6 Ranking: 4% No 7 Ranking: 3% No 8 Ranking: 3% No 9 Ranking: 3% No 10 Ranking: 3% Page: 10%

This foolish stat simply says the following: if you are not on page 1 of Google, then you are wasting your time targeting a keyword - whether it generates robust leads or not.

Why fight for 10% of the traffic on Page 2 when you can work smart to get to Page 1 and share in the 90% of the searches?

Sadly, most internet marketers don't know this. They don't even know where they rank for the kewyords they are targeting.

Needless to say, getting to No 1 Ranking for any targeted keyword is like obtaining Gold!

Whilst a keyword may show 100 searches per day, your interest should really be the potential traffic you will get when you rank on page 1 of Google.

How to find these hidden keywords that produce robust leads

The first thing to do is to arrange a number that constitutes "high searches".

A good minimum number to use is 50 searches per day (1500 per month).

The next thing is to make sure that your numbers are not inflated.

Most keyword tools give you the "broad" and the "exact" phrase searches. Using the "broad" figures can exaggerate your numbers substantially because search engines usually throw in all kinds of permutations and combinations of the phrase you are researching.

To address this, either use the "exact" phrase searches or apply a minimum percentage ratio.

You then need to decide upon how much traffic a number 1 ranking would get. To do this, simply apply the "Potential clients By Google Ranking" percentages I healthylighted above. Whilst you want to aim for #1, it's worth the while to analyze the leads you will generate by being on page 1 (ranking from 2nd to 10th)

It may sound rather tricky and all mathematical, but there are tools to help you calculate all of this automatically.

Whilst it's a great value add to have all this done in automation, it's incredibly important to grasp the theory behind the calcs.

Personally, I use Market Samurai help me obtain healthy leads keywords. It's a really awesome and user-friendly tool.

I hope you've found value in this post.

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To build a strong internet based business, you need to be able to conduct the most researched keywords, employing a powerful, simple to use Keyword investigation Tool.